Monday, 6 January 2020

Brief of the Week 2

New Years Resolutions

  • Time
  • Organisation 
  • New hobbies - personal goals, more developed goals
  • Produce achievable new years resolutions 

Thinking of the theme of time and how to work with it:
What is our aim?
- Getting people to utilise their time better.
- How to manage your time better.

People don't stick to their new years resolutions, how to make people stick to them?

Generic New Years Resolutions:

  • Eat healthy
  • Stop smoking
  • Exercise more
  • Time management 
  • Read more
  • Achieve a goal 
  • Drink more water
  • Spend less/Save money
  • Travel more
  • Spend more time with family and friends 

Subscription service for new years res.
Things to help with time management:
  • Watches
  • Stopwatch
  • To Do List
  • Planner
  • Calendar
Have people subscribe to a service, they get a package posted at the start of the year and motivational emails sent throughout the remainder of the year.

Target audience, people over 18 due to subscription, male or female.
- need to keep designs neutral to gender and age
- basic shapes and layout as to not distract from main design

Research:

Ryan Carl Studio:
Image result for ryan carl studio

Image result for ryan carl studio


- The basic shapes and text within the work really allows for the design to shine, it incorporates wit into the visuals really well.
- The simplicity is something we'd want to carry forward to our own work. It allows for a non gender specific aesthetic, and wouldn't distract from the purpose of the product.

Other inspo:





















- Further examples of using basic shapes within design, some experimenting with a more paper cut style, this could increase the playful factor of the designs but may bring the overall tone down. 
- Some introducing textures into the designs as well, the textures could come from organisational papers, eg graph paper, isometric paper, dotted paper etc.


Bullet Journaling:










- A way of personalising a diary to what suits them, only really suits those who have an artistic tendency, but also takes up a lot of your time.
- Can make it incorporate other resolutions eg, trackign water intake, hours of sleep etc. 

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