Friday, 17 January 2020

Cloudwater Research

Looking a their beer can labels, trying to pick out how to present the work.

 

 


  • Simple shapes with the logo added to the can.
  • Have a bright, playful colour palette but a more mature overall appearance due to the lack of illustration.
  • Not been over designed. They stand alone as patterns, don't need anything else. Thinking about this in relation to own project need to reevaluate the importance of having the illustrations on everything. 
  • Maybe the illustrations could be on the print, beer mat, and pull tab but not on the can or poster - test this out. 
 


  • They have prints, these are also have a very playful aesthetic to them.
  • These were translated into cans - different but with a similar aesthetic (bare in mind).
  • Bright vibrant colours without looking too childish. 

No comments:

Post a Comment